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2017 Reading Challenge

I have always loved reading. I still remember a contest we had the summer after 3rd grade – the school gave us a list of hundreds of books, and whoever read the most during the break got a prize. Two weeks into summer, my mom had to force me to get out of the house and get some fresh air. By the end of the summer, I had read over…  Read more

Is Equity Crowdfunding Right for You? Lessons from the Crowd Invest Summit

The new rules for equity crowdfunding have been around for less than two years, but the inaugural Crowd Invest Summit proved that the startup community is excited about this new opportunity. The conference was held earlier this month, and I had the pleasure of sitting on a panel. The lessons I learned at the conference will give entrepreneurs some things to think about before they run out and start asking…  Read more

Paying Your Fitness Instructors as Contractors? Don’t Fall Into These Traps

Having employees is tough (and expensive). That’s why some fitness studio owners try to avoid the problem by classifying all their workers, including their instructors, as contractors. No payroll to process, no extra taxes, no employee paperwork. But have these owners solved their problem? Or created an even bigger one that could put them out of business? How Not to Be Like Uber Some high-profile stories have put the worker…  Read more

A Guide to Profiling Your Customers

Easily the most important first step in establishing any type of business is to define your customers so that you have the information you need to attract the right audience and generate valuable traffic to your website. Understanding your customers and what makes them tick is the key to any successful business, particularly if you are paying out large amounts of money to drive relevant traffic. One of the most…  Read more

Keeping Score: 3 Simple But Effective Metrics for Gym Owners

Successful fitness professionals know the importance of keeping score. When your clients are trying to get into shape, you track things like body composition, workout results, and nutritional intake to help them meet their fitness goals. The numbers help you track performance and make sure the things you are doing are working. If you aren’t keeping score, how do you know if you’re winning? The same can be said for…  Read more

Why Your Business Might Not Look Like a Winning Bet to Investors

Have you had a potential investor turn away from your business for seemingly no reason? Investors don’t usually turn away from good opportunities so was there something that made your company or business plan unappealing? Here are six reason businesses makes themselves unattractive to investors. 1. There’s No Proof of Concept You can find good ideas everywhere but only a few of those ideas will actually end up profitable for everyone…  Read more

Bookkeeping Basics for Small Business Owners

On average, small business owners spend 10 hours each week recording, organizing, and processing financial transactions – everything from accounts receivable and payable, to employee payments, expense receipts and supplier invoices. While the process may be time-consuming (and tedious!), effective bookkeeping is the foundation of sound financial management – which in turn, is the lifeblood of your business. Feeling overwhelmed by mountains of paperwork and complex calculations? Here are three…  Read more

How Accountants Should be Like Waze for Business

A couple weeks ago, I took my family to Legoland to celebrate my son’s 4th birthday. The park is about 3 hours from my house and I had never been there before, so as we were loading the car I plugged the address into my Waze app. I was pleasantly surprised to see the estimated drive time was only 2 hours and 45 minutes (it was a Friday morning and…  Read more

Efficient Systems – 5 Steps to a Better Business

Too many businesses fall over because the owner has not established efficient business systems. This typically happens because the business owner is so caught up in the day-to day running of the business that the fundamentals of good business management get forgotten. Often too it must be said that the owner simply doesn’t like bookkeeping or other administrative tasks, so these get put on the back burner. The symptoms are…  Read more

7 Common Employee Onboarding Mistakes

While most small businesses spend a great deal of time and effort in finding the right employees, they often fail to capitalise on their newly hired talent by ceding the onboarding process to HR or neglecting their responsibility entirely. From long waits for workspace, equipment, or training to an overly negative recitation of ‘don’t do these things or you will be fired,’ employers consistently miss the opportunity to inspire new contributors…  Read more

Five Best Selling Books on Business and Money

Bookstores and libraries around the world supply excellent instructional materials. Riding in the car or commuting on the train, you can learn from experts. The bestseller lists at Amazon are fantastic resources. The lists are updated regularly with current insight about the best books on the market. Have a look at some of the best books on business and money currently on the Amazon list. The Millionaire Next Door Thomas…  Read more

The True Value of Networking

There are all kinds of groups dedicated to networking. Some are highly structured with performance requirements, exclusive membership, and the payment of dues. Others are free form, come as you please and no charge. Not every group is right for every kind of business. You will find that some groups may simply not have connections in the market you are seeking to attract. You will find some groups have rules…  Read more

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